Brand Identity

Luxury stationery boutique Quill London asked us to create a visual identity, building on the brand's particular aesthetic.

The new design needed to reflect the very best in stylish, contemporary stationery. It also needed to communicate the specialist knowledge, experience and skills Quill offer with their Modern Calligraphy design service and workshops.

Focusing on craftsmanship and quality paper, we created a minimal visual language using
two complimentary typefaces throughout;  Lucy's calligraphy in gold and black foil blocking as well as litho print, on a range of G.F. Smith papers in subtle colours. The branding is also applied to their own brand product range.