Studio Library
Studio Library is where the thinking lives. Practical guidance on brand, typography, and Squarespace – written for founders who want to understand the decisions behind the design, not just the outcome.
Why your website should start with questions, not visuals
Most website projects start with design. The ones that last start with questions. How we approach brand and Squarespace website design for founder-led businesses.
Five font pairings for founder-led businesses – and how to use them in Squarespace
Typography is one of the first decisions a brand makes – and one of the least understood.
The website project checklist no one gives you
The most expensive part of a website project is rarely the design. It's the revision rounds that happen when the thinking wasn't done upfront.
Website refresh or redesign – how to tell which one your site actually needs
Website refresh or redesign – how to tell which one your site actually needs